Can entrepreneurs collaborate?

We often see entrepreneurs as intelligent, strong, visionary individuals, with strong teams and above-average communication skills. They’re the leaders paving the road for new technologies, mental models, and business trends.

Dissonance in entrepreneurs' identities

While entrepreneurs are not a one-man-show, they are generally blamed for drawbacks in their project (while being expected to give credit to their team when the startup succeeds). In general, this is a good leadership practice, but it can also be very tough and draining on the individual.

The greatest entrepreneurs have a support network, whether it be in the form of a co-founder, a community of other startup founders, encouraging family members, or a terrific Board of Advisors. However, these networks do not simply magically appear for a handful of lucky entrepreneurs - they need to have a particular mindset to attract this kind of support.

Entrepreneurs who are successful are open to and regularly looking for collaboration. They surround themselves with the right people, build mutually beneficial partnerships, and aren't afraid of open conversations with competitors. Indeed, many consider collaboration in entrepreneurship as important as the idea itself.

It's almost comedic that we heroify entrepreneurs, when in reality, what we as a society admire about them is the Achilles' Heel for so many entrepreneurs!

Startups often pool resources to get more benefit for less investment. For example, co-marketing - collaborating on a single marketing activity instead of each having their own smaller, less effective strategies. Other entrepreneurs choose to find business opportunities through each other's networks. These collaborative methods are not only cost-effective but also very practical. It's a pity more individuals and organizations do not work on joint projects or tap into their collective networks.

Why collaborating isn't a priority

Why do so many entrepreneurs choose to bypass the collaboration option and go it alone instead?

One reason can be fear - due to lack of trust, uncertainty in the market or one's own idea. Fear is a powerful driver. It may seem easier to just do everything by yourself instead of having to work with someone, build a relationship, outline all details and constantly follow up on the progress of the partnership. However, this trail of thought definitely highlights weaknesses in the entrepreneur's leadership!

The other reason for avoiding collaboration is ego. Starting a business takes a lot of courage and belief in oneself and one's abilities. Unfortunately, some founders driving along the confidence highway end up taking a wrong turn towards the dark and dangerous ego-town. Fueled by the belief that they are capable of anything and everything, these people do not accept help from anyone and often wind up without the crucial support network for their business.

Successful entrepreneurs can put their ego aside, conquer their fears, and make logical decisions for the benefit of their business. They are able to identify useful contacts, see opportunities for partnerships, and initiate joint projects. At the end of the day, what good is a startup that does not integrate into its environment?

We hear it all the time: "two brains are better than one," "if you want to go fast, go alone; if you want to go far, go together," "sharing is caring," "behind every great person, are a bunch of other people"...

This is what our CEO and co-founder, Yann Rousselot-Pailley, started 2PS as a project that gathers intelligent self-starters and encourages them to build something greater collectively.

In the end, it's a social experiment - can the world's brightest individuals create more value for society by working together? Are we capable of this as humans?

Play Nice with 2PS

This vision is first realized by our common value: Play Nice. Cooperation, caring, and mutual help are at the heart of 2PS. This applies between members, but also to the whole 2PS network.

When you were a child and wanted to play outside with your friends, your mum used to tell you to "Play nice". Now that you've grown up, do you still Play Nice?

Like bees, consultants pollinate the business world. Consultants must work for their clients' prosperity, not only their own! Urging accountable advisors-entrepreneurs to support each other and to advise their clients fairly, is our one of our primary purpose. To incite our members to collaborate, we decided to apply gamification concepts to our platform and organization. And the rules are pretty simple: the more collaborative and sharing actions to urge members to collaborate, the more rewarded you get. 

Our scoring system, based on experience and sharing points, will continue to grow in importance to realize this value. Positive behaviours, those that benefit the network and other members will be rewarded. Contributing financially to the success of the network will not only make it possible to remain there, but will also give access to more and more privileges.

On the contrary, those who divert the network to their profit, or do not earn points by billing, or who never refer anyone will be eliminated from the leagues and then eliminated from the network. As the leagues grow each day, they approach the maximum of 100 members, which will encourage ambassadors to choose those who are the most active and who play the game. Thus we make sure that every 2PS expert is loyal and professional, so the perfect person you want to work with!